Rasmus Hougaard



Thought leader and Managing Director of The Potential Project

Rasmus Hougaard is the founder and managing director of the Potential Project, whose mission is to enhance organizational and individual performance and well-being through skillful application of mindfulness in a corporate context.

With a master’s degree in organizational development and adult learning, and more than 15 years experience in practicing and teaching mindfulness training, Rasmus launched the Potential Project in 2009, following years of working with leading scientists, corporate executives, and mind-training experts. The organization works with Fortune 500 companies in more than 20 countries—their clients include Accenture, Nike, American Express, Microsoft, and Google.

Rasmus and his 100 colleagues in the Potential Project have helped countless individuals and organizational teams become more mindful and effective in everything they do.

Author of Mind of the Leader, published by HBR and One Second Ahead.